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Pay As You Drive Insurance (Insurance
by the Mile)
TESTIMONY OF MITCHELL ROFSKY
President, Better World Club
Before the Oregon House Transportation Committee
HB 2043
February 25, 2003
My name is Mitchell Rofsky and I want to thank you for inviting
me here to testify once again in support legislation in support
of Pay as You Drive Auto Insurance. I hope this doesn't become
a regular feature of each legislative session.
The Better World Club was formed to help disseminate 21st
Century approaches to travel and transportation. We offer
roadside assistance, travel, and insurance. Prior to becoming
the President of Better World, I was President of the Working
Assets Mutual Funds, one of the first socially responsible
mutual funds in the country and the Chair of Business for
Social Responsibility.
Better World strives to provide our customers with options,
such as eco-travel, which enable them to be sensitive to the
environment. Better World is the first travel company-in fact,
the first consumer retail company-to have its consumer services
certified by the Climate Neutral Network, a coalition of environmental
groups such as the Natural Resources Defense Council and the
World Resources Institute. When desired by our customers,
Better World, through our Travel Cool! Program, has begun
offsetting the carbon dioxide released into the atmosphere
when each of us flies. We believe that if consumers knew how
much carbon dioxide they were releasing into the atmosphere-and
had an easy way to remediate it, Carbon Offsets could become
the recycling of the 21st Century.
Much like Carbon Offsets, Pay as You Drive Auto Insurance
is a step enabling drivers to recognize the real cost of driving-including
the environmental cost. We have been selling auto insurance
in Massachusetts for over 5 years and now offer auto insurance
in 18 states, increasing to 42 states before the end of March.
As a result, we are interested in this legislation because
we would be very pleased to add mileage based auto insurance
to our menu of environmentally-sensitive services.
Two years ago, I thought it important to emphasize what we
aren't: an organization of actuaries. Well nothing has changed
since then; we haven't gone to actuary school. I am not here
to tell you that I have studied the issue and that the marginal
cost of each driver mile is stable. Nor have I calculated
the administrative costs that also impede going to a pure
"pro-rata" mileage system. But just as two years
ago, I believe these issues are surmountable:
· Insurance is like most other goods and services:
there is a form of volume discount built into the product.
The more you buy the cheaper it is. For many products this
is fine, no big deal, good for both producer and consumer.
But for certain services, those that involve what economists
call externalities-costs that producers don't have to take
into account and thus do not pass on to consumers, pollution
being a clear example of an externality-volume discounts are
not so benign. The expense of the pollution, in this case,
is not being built into the consumer's cost. People are incentivized
to drive more and make poor substitution choices regarding
transportation alternatives because they don't have accurate
information on the real cost of their driving. Mileage-based
insurance would give drivers much better information as to
the total cost of driving and thus is worth encouraging.
· Mileage is strongly correlated with accident risk.
It is not the only factor, of course. This program would not
interfere with rating motorists by the quality of their driving.
The traffic density of where one drives is also strongly correlated
to accidents. But since it is difficult to tell where people
are going to drive, insurance companies have made judgments-identified
proxies-for traffic density. When viewed as part of a whole,
mileage could be a pretty good proxy.
· Some insurance companies offer discounts for vehicles
driven fewer miles per year, but these discounts are far from
proportional to the difference in miles. A 50% cutback in
miles usually elicits only a 5-10% rate discount.
· There are probably a number of reasons why underwriters
haven't adopted this kind of program, but one reason is probably
that the startup costs of a program to track mileage have
proved too large.
· There is some interest from the auto industry. Progressive
Insurance piloted usage-based insurance in Texas. The company
uses global positioning satellite technology to base the cost
not only on miles driven, but when and where the auto is being
driven. Accident risk also varies as to whether it's night
or day and how congested the roads are.
· People have expressed some concerns about the "privacy"
rights of drivers: whether the technology used by insurance
companies to measure mileage gives insurance companies too
much information about car location, moving violations, etc.
My hope is that insurance companies and consumer groups can
work this out. I understand that there are technologies, including
the onboard equipment, which Progressive calls Autograph,
that only generate so much information on the driver. I believe
Autograph notes the position of the car 10 times each hour
and radios that back to the company at specified intervals,
so Progressive has a good idea how long the car was driven
and where, but, not which road or neighborhood it travels.
Progressive was interested only whether it was urban, suburban
or rural, and what time of day.
Still, I am not sure that such a GPS system as Autograph
is the optimal way of tracking drivers. It is expensive and
I hope the marketplace will develop other alternatives. Some
creative thinking needs to be done here, as "tracking"
is a major concern of the insurance companies.
· One of our insurance underwriters, Plymouth Rock
Assurance of Massachusetts, which serves three East Coast
states, has told me that they are interested in cooperating
on a pilot around mileage based insurance. As I noted above,
Better World hopes to market auto insurance to its Oregon
customers in the not-too-distant future and would be very
interested in partnering with an underwriting company that
offers the usage-based insurance option.
· HB 2043 is an appropriate incentive for insurance
companies to help them cover the transition costs associated
with providing a socially beneficial new rating policy. If
anything, it is important to hear from the insurance underwriters
to know whether the proposed tax credit is sufficient. The
potential benefits are great.
If the legislation is adopted, it will be fascinating to
see whether this type of policy can break through to become
a standard part of the menu of policies offered by a typical
property and casualty underwriter. If we can identify a willing
underwriter, Better World will promote the program as aggressively
as my business partner drives
all right, Budweiser doesn't
promote that aggressively, but as aggressively as we can.
Thank you.
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